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Living the Brand

IMPACT STATEMENT

In addition to the twelve impact areas chosen by our community, Living the Brand and Communications were determined to be areas integral to the future success of the transformation process.

LIVING THE BRAND

All residents in the Rockford Region See the Community with New Eyes. They feel proud of where they live, have confidence in the future, and inspire others to conduct their lives in a way that promotes our region from within.

REVIEW PROCESS

  1. Drafted
    Step 1
  2. SpokeTeam
    Step 2
  3. RedTeam
    Step 3
  4. SegmentTeam
    Step 4
  5. Community
    Step 5

 

 

STRATEGIES 

All comments on the Transform Rockford website are reviewed for adherence to our Shared Values prior to posting.

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